Prove how certain branding can change consumer perception

 

Milestone 1

For your this Project, you are going to demonstrate knowledge, skills, and abilities you have developed throughout your academic and professional background. This project is designed as an opportunity to create something that is relevant to your “real” life and can be useful to you and/or your organization. The Capstone Project Overview contains information on each of the sections and milestones for this course-long project.

Assignment Instructions

Please choose a project from this list  below.

Download from this list

or develop your own.  The goal is for you to choose a project that is meaningful to you.

Your first milestone should include the following:

The project you chose and “why” you chose it.

The challenges you anticipate you might encounter while solving the issues you have identified in the project.

The strategies you will employ to overcome these potential barriers.

This assignment should be 3 to 4 pages in length, include evidence-based research, and be formatted following APA guidelines.

Excelsior Library Writing Resources (Links to an external site.)

Excelsior Library Business Research Resources (Links to an external site.)

Turnitin Instructions

This assignment uses the TurnItIn tool. Check your work and correct any spelling or grammatical errors. When you are ready to submit your work, click “Submit Assignment” in the upper right corner. If you are attaching a file, click on “Browse,” browse your computer, and select your file. Click “Open” and verify the correct file name has appeared next to the Browse button. Click on “Submit Assignment.”

Here is a sample of potential ideas!

*Prove how certain branding can change consumer perception;

*Creating a crisis management protocol that supports organizational mission

*Ways to create marketing strategies that will attract people rather than offend them.

*How to create an efficient franchising system?

*How to create a supplier relationship

*Best practices in the field of public relations and why?

*Cultural differences that impact management processes. ( I picked this topic)

*How to globalize a company

*How to incorporate social media into a marketing plan

*Most important considerations for HR management in the 21st century

*How to lead a company through a change process.

*Effective business processes for outsourcing

*Challenges for multinational organizations and how to manage these challenges

*How to manage a public relations scandal.

*Recognizing and addressing quality gaps in e-commerce

*Principles to utilize during international marketing

*The role of gender in marketing trends and campaigns

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